KaKhau Logo & Packaging




Year: 2020
Client: Cambas


The Andean “Cock of the Rock” bird is the inspiration behind the logo and packaging proposals for KaKhau, a cacao company based in Colombia. The bird represents the vibrant and exotic culture of the region. Its asynchronicity with the cacao bean helps the brand stand out in a market filled with generic logos and packaging designs.

The logo plays with the “caw-caw” sound that birds make—phonetically similar to “kakhau”—giving double meaning to the name. The logo embraces the bird as a symbol of freedom and nature, conveying to the customer the natural, nutritious origins of the cacao.